1. Introduction and Scope
PointGuard Advisors Network (“PointGuard,” “we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard personal information obtained through our website at https://pointguardadvisors.com (the “Site”).
PointGuard provides financial advisory, insurance, and wealth management services. This policy applies to all visitors and users of the Site, including prospective and existing clients.
This policy does not apply to information collected offline, through other websites, or through any mobile applications. Separate privacy notices govern our client relationships as required by the Gramm-Leach-Bliley Act (GLBA) and applicable securities regulations.
2. Information We Collect
2.1 Information You Provide Directly
We collect personal information you voluntarily submit, such as when you:
- Complete a contact, inquiry, or benefits review form (name, email address, telephone number, business or employment information);
- Subscribe to newsletters or other communications;
- Correspond with us via email or through the Site.
2.2 Information Collected Automatically
When you visit the Site, we and our service providers automatically collect:
- Internet Protocol (IP) address and approximate geographic location;
- Browser type, version, and operating system;
- Pages visited, time spent on pages, and navigation paths;
- Referring website addresses;
- Device identifiers.
2.3 Cookies and Tracking Technologies
We use cookies, web beacons, pixels, and similar technologies. You can manage your preferences through the cookie consent banner that appears on your first visit (and subsequent visits as needed).
- Essential Cookies: Necessary for the Site to function properly and cannot be disabled.
- Analytics Cookies: Help us understand Site usage and improve the user experience (e.g., Google Analytics).
- Marketing/Advertising Cookies: Used to deliver relevant content and measure the effectiveness of our communications.
You may accept or reject non-essential cookies at any time via the cookie consent manager.
3. How We Use Personal Information
We use the collected information to:
- Respond to your inquiries and provide requested information;
- Send newsletters, market updates, and communications you have requested;
- Operate, maintain, and improve the Site;
- Analyze usage and enhance user experience;
- Detect and prevent fraud or technical issues;
- Comply with legal and regulatory obligations (including GLBA and SEC rules);
- Fulfill any other purpose with your consent or as permitted by law.
4. Disclosure of Personal Information
4.1 Service Providers
We share personal information with trusted third-party vendors who perform services on our behalf (website hosting, analytics, email delivery, etc.). These providers are contractually required to protect your information and use it only for the services they provide.
4.2 Financial Industry Partners
We may share information with affiliated companies and trusted financial partners (such as custodians, insurance carriers, or network partners like Lion Street) as necessary to deliver services, subject to applicable regulatory requirements.
4.3 Legal and Regulatory Disclosures
We may disclose information when required by law, court order, or government authority.
4.4 Business Transfers
In the event of a merger, acquisition, or sale of assets, personal information may be transferred to the successor entity under appropriate confidentiality protections.
4.5 We Do Not Sell Personal Information
We do not sell your personal information for monetary consideration. We also do not share your personal information with third parties for cross-context behavioral advertising unless you have provided consent or we provide you the opportunity to opt out.
5. California Residents — CCPA/CPRA Rights
This section applies to California residents and supplements the rest of this policy.
5.1 Categories of Personal Information Collected
In the past 12 months we have collected:
- Identifiers (name, email, IP address, telephone number);
- Internet or electronic network activity (browsing history on the Site, interactions, cookie data);
- Geolocation data (approximate location from IP address);
- Professional or employment-related information (if voluntarily provided).
5.2 Purposes for Collection
The purposes are described in Section 3 above.
5.3 Categories of Third Parties with Whom We Share Personal Information
- Website hosting and technology service providers;
- Analytics providers (e.g., Google Analytics);
- Email service and marketing platform providers.
5.4 Your California Privacy Rights
You have the right to:
- Know what personal information we have collected about you;
- Delete your personal information (subject to exceptions);
- Correct inaccurate personal information;
- Opt out of the sharing of your personal information for cross-context behavioral advertising;
- Limit the use of sensitive personal information (if applicable);
- Not be discriminated against for exercising these rights.
5.5 How to Exercise Your Rights
To submit a verifiable request, contact us at:
Email: privacy@pointguardadvisors.com (include “California Privacy Request” in the subject line)
Mail: PointGuard Advisors Network, Attn: Privacy Officer, 108 Buchman Circle, Suite 100, Fayetteville, NY 13066
To opt out of sharing for cross-context behavioral advertising, click the “Do Not Share My Personal Information” link in the footer of the Site or use the cookie consent manager.
We will respond to verifiable requests within 45 days (with one possible 45-day extension).
6. Gramm-Leach-Bliley Act (GLBA) Notice
As a financial services provider, we are subject to GLBA and related regulations. This website privacy policy supplements — but does not replace — our separate annual GLBA privacy notice provided to clients. We do not share nonpublic personal information with non-affiliated third parties except as permitted by law.
7. Data Retention
We retain personal information only as long as necessary for the purposes outlined in this policy or as required by law. Generally:
- Contact and inquiry information: up to 7 years from last contact (consistent with SEC, FINRA, and state insurance requirements);
- Analytics data: up to 26 months in aggregated or de-identified form.
8. Data Security
We implement reasonable administrative, technical, and physical safeguards to protect your information. However, no security system is completely impenetrable.
9. Third-Party Websites
Links to third-party sites (including Lion Street and other partners) are provided for convenience. We are not responsible for their privacy practices.
10. Children’s Privacy
The Site is not directed to children under 13. We do not knowingly collect personal information from children under 13.
11. Changes to This Privacy Policy
We may update this policy from time to time. Material changes will be posted on this page with a new effective date. Your continued use of the Site after changes constitutes acceptance of the updated policy.
12. Contact Us
For questions or to exercise your rights:
PointGuard Advisors Network
Attn: Privacy Officer
108 Buchman Circle, Suite 100, Fayetteville, NY 13066
Email: privacy@pointguardadvisors.com